Since Barack Obama is the first Black presidential candidate in American history, it was essential to make him personally familiar to the American people. This could not be done by speaking of his legislative accomplishments, of which none is worth mentioning. Nor could such familiarity be achieved by speaking of Obama’s experience in world affairs, of which he is less than an amateur.
Obama, whose mentor for many years was “God-damn-America” Jeremiah Wright, had to be given a media image—crafted in a certain way, one that would make Americans feel he was one of them. He had to appear not only as a red-white-and–blue American, but someone like your neighbor, even a friend, someone you often had over for dinner, someone you have known for many years—a family man with family values (contrary to the permissiveness of his Democratic Party).
His wife’s speech at the Democratic National Convention made this transparently clear. She was, oh, so personal, so charmingly intimate. Barack is like you and me. We are all the same despite our differences. We all want change. We all want to make life better for our children. That’s what America is all about—a nation of hopes and dreams.
And so Michelle, like her husband, played on the emotions. She made you feel good, compassionate, perhaps even tearful—at one with everyone. » Continue reading “America’s Media Candidate”